Sara Routhier, Managing Editor and Outreach Director, has professional experience as an educator, SEO specialist, and content marketer. She has over five years of experience in the insurance industry. As a researcher, data nerd, writer, and editor she strives to curate educational, enlightening articles that provide you with the must-know facts and best-kept secrets within the overwhelming world o...

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Leslie Kasperowicz holds a BA in Social Sciences from the University of Winnipeg. She spent several years as a Farmers Insurance CSR, gaining a solid understanding of insurance products including home, life, auto, and commercial and working directly with insurance customers to understand their needs. She has since used that knowledge in her more than ten years as a writer, largely in the insur...

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Reviewed by Leslie Kasperowicz
Farmers CSR for 4 Years Leslie Kasperowicz

UPDATED: Mar 31, 2021

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The Brief

  • Accordia Life offers indexed universal life insurance and preneed insurance, while Prudential provides term life insurance and universal life insurance
  • Both companies have good financial ratings from A.M. Best, meaning they are financially stable and can meet financial obligations
  • Prudential appears to offer more extensive online services, including product information, the ability to manage your policies, contact an agent, and more

Our Accordia Life vs. Prudential company review will discuss each company’s life insurance products, including buying term life insurance, universal life insurance, and preneed life insurance. Learn more below.

If you need help finding a life insurance company that is right for you, enter your ZIP code into our free quote comparison tool above.

What life insurance products are offered by Accordia Life vs. Prudential?

Accordia Life and Prudential offer slightly different life insurance products. Let’s take a look at both companies below.

Accordia Life Insurance Products

Accordia Life Insurance offers indexed universal life insurance and pre-need life insurance.

Indexed universal life insurance is a type of permanent life insurance that accumulates cash value based on a major index’s interest rate. Some companies, including Accordia Life, also offer a fixed interest rate chosen by the company.

Accordia’s indexed universal life insurance products include:

  • LifeTime Foundation ELITE: A standard indexed universal life insurance policy
  • LifeTime Builder ELITE: A flexible policy with three death benefit options, three policy loan options, and six interest crediting strategies
  • Global Accumulator: A policy with SMART buy-up crediting strategy for an additional fee

Pre-need life insurance is a type of permanent life insurance that lists a funeral home you choose as the beneficiary. When setting up the policy, you plan your funeral services, which determines the death benefit.

When you pass away, your death benefit is paid to the funeral home you chose for your services, making sure your family doesn’t have to pay for the expenses themselves.

Prudential Life Insurance Products

Prudential offers term life insurance and a few different types of universal life insurance.

Term life insurance is one of the most popular life insurance types. It is a non-permanent policy that provides coverage for a specified period as long as you pay your level premiums.

Prudential offers four different term life insurance products:

  • SimplyTerm: A basic, non-convertible term life insurance policy
  • Term Essential: A convertible life insurance policy
  • Term Elite: Similar to Term Essential with a few extra benefits
  • PruTerm One: Offers a one-year term for short-term needs

Universal life insurance is a permanent life insurance policy with flexible premiums that allow you to build cash value. Prudential’s UL policies include PruLife Essential UL (a basic UL policy) and PruLife SUL Protector (for two people).

Prudential’s indexed universal life insurance uses the S&P 500 Index. Prudential’s IUL policies include PruLife Founders Plus UL (choose between a fixed rate or indexed rate), PruLife Index Advantage UL (choose between four rate options), and PruLife Survivorship Index UL (for two people).

Variable universal life insurance builds cash value based on the performance of investment options that you choose.

Prudential’s VUL policies include VUL Protector (moderate risk with a no-lapse guarantee), PruLife Customer Premier II (high risk with the potential for growth and a no-lapse guarantee), and PruLife SVUL Protector (for two people).

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Which company has better life insurance rates?

Because Accordia and Prudential offer different products, their rates can be a little more difficult to compare. Let’s start by looking at some average life insurance rates for different life insurance types:

Average Life Insurance Monthly Rates by Policy Type and Age
Policy Type at $100K20-Year-Old Average Monthly Rates40-Year-Old Average Monthly Rates60-Year-Old Average Monthly Rates
Term (20 years)$15$23$110
Universal$36$63Rate not available
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Now, let’s look at some Prudential life insurance rates for a 20-year term policy with $250,000 in coverage:

20-Year, $250,000 Term Life Insurance Monthly Rates for Males and Females Through Prudential
Age$250,000/20-Year Term Male Monthly Rates$250,000/20-Year Term - Female Monthly Rates
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Getting universal life insurance quotes can be a little more challenging since the underwriting processes are typically more extensive than for term life insurance.

Getting universal life insurance rates directly from the companies is your best bet for getting accurate information. Your rates will be determined by many factors, including your age, health, location, coverage amounts, and more that identify mortality risks.

Which company has better industry ratings?

Accordia Life and Annuity Company has an A rating from the BBB. However, Prudential does not have a rating from the BBB to compare this to.

Accordia has a financial strength rating of A from A.M. Best, which means it has an excellent ability to meet financial obligations.

Prudential does not have an overall financial strength rating from A.M. Best, but its long-term issuer credit rating is a-, and its short-term issuer credit rating is AMB-1.

How can I get life insurance quotes or file claims?

Accordia life insurance quotes are not available from the company online.

If you are interested in purchasing one of its indexed universal life insurance policies, you will need to contact an agent who sells it. You can find preneed insurance by contacting a funeral home that partners with Accordia.

Accordia life insurance claims can be initiated by calling Global Atlantic (Accordia’s parent company) at (877) 462-8992. The forms you will need are provided on Global Atlantic’s website (

You can receive Prudential life insurance quotes for term life insurance on its website ( If you are interested in purchasing another one of its products, you can have an agent contact you by filling out your contact information.

You can easily file a claim with Prudential by using your Prudential login (which you can also use to manage Prudential retirement products), or you can contact your insurance agent.

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How can I contact Accordia and Prudential?

Accordia’s website is Life insurance customers can call Global Atlantic at (877) 462-8992. The mailing address is Global Atlantic, Davis Brown Tower, 215 10th Street, 11th Floor, Des Moines, IA 50309.

Preneed insurance customers can call Global Atlantic at (800) 331-8853. The mailing address is Global Atlantic, One Forethought Center, Batesville, IN 47006.

Prudential’s website is Life insurance customers can call Prudential at (800) 944-8786 or (800) 778-2255 if your policy number doesn’t begin with the letter V.

Accordia Life vs. Prudential: The Bottom Line

Accordia Life and Prudential offer some similar life insurance products. If you’re looking for indexed universal life insurance, you’ll have to compare features and rates carefully to decide which company is best for you.

However, if you know you need term life insurance, Prudential would be the way to go, while those looking for preneed insurance could choose Accordia.

If you want to compare multiple companies quickly, enter your ZIP code below to find affordable life insurance for free.